How we do things

Double You is the new way to solve your PA needs, so of course we do things differently. Here are a few things you should know about the way we work and how that can help.

We’re flexible

For us no job is too small, no request too unusual. Based in central London we are always on call, so you’ll have a PA when you need one, but not when you don’t. We can make it work wherever you are in the world.


We’re modern

In today’s always-on ultra-connected world, it’s not about Monday to Friday, 9 to 5. You never switch off, so to stay on top of everything you need someone who’s available 24/7. That’s us in a nutshell.


We’re personal

Our bespoke service puts the ‘personal’ into assistance. There’s no red tape, middle men or nonsense; just tell us what you need and we’ll create your own bespoke package and find you the perfect PA.


We’re the experts

Whether you need someone with international skills or celebrity-savvy discretion, our PA’s have the specialist experience. For everything else you require, our little black book is packed with impeccable connections.


We’re affordable

With Double You, you only pay for the PA support you need. With no agency fees, salaries, employment contracts, overheads or wasted time, it comes to just a fraction of the cost of hiring a permanent PA.